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Faculty say new PR lab will serve more students, but Y Digital transition creates controversy

June 09, 2021 12:00 AM
Scores of BYU communication students and alumni have voiced their concerns and disagreement over the School of Communications' recent decision to change the Y Digital social media and digital marketing lab to a new Public Relations Intelligence Lab beginning in Fall 2021.
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Y Digital: How one BYU graduate, five students and Mountain Dew led to an award winning agency

December 28, 2020 12:00 AM
Inside the George H. Brimhall Building on BYU's campus is a lab that sees 30 students every week. They come on their own time and receive no pay, but they do digital marketing work with organizations like the NBA, Subaru and Google.
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Utah social media campaigns attempt to change COVID-19 behavior

October 09, 2020 12:00 AM
See also:BYU students start social media campaign to boost COVID-19 safety compliance
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Utah County students invited to 'Join the Maskerade'

October 01, 2020 12:00 AM
Local officials stood beside the presidents of local colleges and universities on Thursday to announce a three-month campaign aimed at encouraging students to wear face mask amid rising COVID-19 cases in Utah County young adults.
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BYU Y Digital partners with Club Penguin for virtual graduation ceremony

April 29, 2020 12:00 AM
Many BYU students and professors celebrated graduation virtually via Zoom calls or Facebook Live. Students from BYU's student-run digital marketing agency, Y Digital, did something a little different.
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