‘Athleisure’ trends spread on campus

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BYU seniors Victoria Branscomb and Ashton Strauss sport athleisure wear on campus. The trend has recently been spotted covering BYU campus. (Natalie Stoker)

A major fashion trend from 2015 known as athleisure will continue to spread and grow during 2016. Athleisure is a new word being used by major fashion designers to describe the trend of athletic wear that can be worn in non-athletic settings.

“When I went on my study abroad in Paris, I noticed a lot of people wearing trainers with their normal clothes, often times peacoats rather than just leggings or sweats,” said senior Ashton Strauss. “They looked comfortable, but not sloppy. Plus, I love Paris and I want to be like the Parisians.”

These trends can be seen all over campus and are becoming increasingly popular. One shoe of choice is the Nike trainers that are often worn as sneakers rather than athletic shoes. They are a trendy shoe because they are comfortable, lightweight and versatile.

“If you’re trying to look one hundy, and still remain comfy, throw on athleisure; everyone feels good in athleisure,” said junior Erika Mahterian.

This style has been becoming increasingly prevalent in the business world, but even more so on college campuses. It is trendy because it can be dressed up while remaining comfortable. Athlesiure allows people to be in style without the fear of being underdressed.

Athleisure is a new word being used by major fashion designers to describe the new trend of athletic wear that can be worn in non-athletic settings. (Natalie Stoker)
Athleisure is a new word being used by major fashion designers to describe the new trend of athletic wear that can be worn in non-athletic settings. (Natalie Stoker)

Popular clothing brands such as Lou & Grey have created catchy taglines or mottos such as “Clothing for a comfortably confident life.” Other brands such as Adidas, Calvin Klein, Lulu Lemon and Nike are capitalizing on the growing fashion trend, which is not expected to be just a fad, but is being considered a lasting industry game changer, according to Forbes magazine.

This is not just a growing trend in women’s fashion. Men all over campus can be seen wearing joggers, which are pants that have elastic at the bottoms. These joggers are often sported with athletic shoes or trainers.

Students can expect to see athleisure wear throughout 2016, as many throughout BYU campus have already began embracing these growing changes in the fashion industry .

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