Two women taught workshops on taking advantage of networking and social media in Salt Lake City Nov. 14–15.
The duo call themselves the “bloguettes.” They provide workshops around the United States helping students, business owners, bloggers and entrepreneurs enhance their presence in the digital world.
“Bloguettes is a two-day branding workshop for bloggers, business owners and entrepreneurs that are trying to brand themselves through social media,” said Sakura Considine, co-founder of the bloguettes workshop. “We go over Photoshop so people can learn how to make their own logo, business cards, last-minute flyers, so they can do it better if they know the tools.”
The founders met at a previous job and realized they were asking each other for a lot of help. The pair soon realized that with both of their skill sets they could teach people how to better represent themselves.
Both of the women who founded bloguettes, Considine and Lorena Garcia, run their own blogs. Considine has been doing graphic design since she was 12, and Garcia has worked in entrepreneurship. They combine their skills to influence others to properly network on social media and benefit their business.
In the course of two days, the attendees learn how to use Photoshop, receive professional head-shots and network with each other. The workshop shows business owners that teaming with bloggers can help their business and vice versa.
“They have a lot of different outlets here, a lot of different people involved, and I’m excited for the photography side of it. I’m excited for the business side. I’m just excited to network,” said Ginger Parrish, a lifestyle blogger at the workshop.
The workshop cost was $700, but discounts were available for students and bloggers. The workshop provided a USB and a booklet of information as well as breakfast and lunch for both days. It lasted two days, from 10 a.m. to 5 p.m each day at Studio Eleven. It was sponsored by countless companies including sponsors for catering, goody bags and venues.
The bloguettes gave individualized attention to each of the people attending their workshop.
“I want everyone to leave here knowing and feeling like they can take over the world,” Garcia said during the workshop.