Just hours ago, Allegiant Airlines announced a new flight going out of Provo Municipal Airport. The city had a very unique way of promoting the new flight: placing a small replica of the Golden Gate Bridge around Provo. Passers-by took guesses as to what the replica was for and why it was showing up all around town.
“I figured it was a bridge and it kind of looked like the one from Spider-Man. I have no idea,” Jesse Lee, BYU student said.
Representatives from the mayor’s office have been moving the bridge to different locations around town for the past few days.
“Today and yesterday we have been going around to different locations in Provo with this bridge, creating some buzz (and) seeing what the people of Provo think,” PR representative Whitney Booth said.
The replica is a fun way that the city is getting people excited about a new nonstop flight to the Bay Area. With an announcement today to the public, Provo City representatives hope not only to calm fears about how the sequester might affect the airport, but to show that the airport is actually growing.
Allegiant came to the Provo Airport three weeks ago with the idea for the new flight. Because their flight to Mesa, AZ has been so successful over the past few years, the airline decided it was time to expand.
“(The expansion) is great because it means the airport is successful and the flights are being filled up,” Steve Gleason, airport manager, said.
Flights to Oakland will start June 7th and will cost as little as $59 one way. Now instead of an all day car-ride, you can get from Utah Valley to the Bay Area in less than two hours.